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Paid search and VLA

Search and VLA, tied to your inventory.

Drivvr starts with the two channels that matter most for in-market shoppers, Google Search and Vehicle Listing Ads, then expands into display, video and Microsoft Ads. Campaigns are tied to your live inventory and reported in one place with every other channel. Drivvr is a Google Premier Partner, the top tier of the Google Partners program.

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What runs

What does Drivvr run in paid search?

Search and vehicle listing ads first, because that is where in-market shoppers are. Then the channels that reach them earlier and keep you in front of them until they buy.

15–25%conversion lift from vehicle feeds on search ads, measured within 90 daysSource: Drivvr client campaigns
Top 3%Google Premier Partner. Fewer than 3% of agencies qualify.Source: Google Partners program, 2026

Google Search

Model, trim and dealer searches from shoppers ready to buy, managed against what is on the lot.

Vehicle Listing Ads

Your inventory, price and photos in front of the shopper before the click.

Display, video and Microsoft Ads

Reach shoppers earlier and stay in front of them, with budget oversight and a monthly review of what the spend produced.

The overlap

Are you bidding against yourself?

Three vendors, one keyword, one shopper. You pay three times for the same customer.

Tier 1, 2 and 3 and third-party listings bid on your own name, then sell you back the lead. On example math for a 100-unit store, overlapping paid search costs $1,500 to $3,000 a month.

Example math on a 100-unit store. Drivvr estimate, 2026

Estimate your leak

The Drivvr Guide

Not sure where to start?

If your budget is on autopilot, set by last year's line items, tell the Guide. It asks a few short questions, then gives you a plain read on where to start.

Next step

Start with the audit.

Give us your website and your last invoice set. You get the scored audit and the budget review before you commit to anything.

Or call (844) 3-DRIVVR

FAQ

Questions dealers ask

What are Vehicle Listing Ads?
Ads built from your vehicle feed, so shoppers see your actual inventory, with price and photos, before they click. Across Drivvr client campaigns, vehicle feeds on search ads lifted conversion 15 to 25%, measured within 90 days.
What is a Google Premier Partner?
The top tier of the Google Partners program. Fewer than 3% of agencies qualify. Drivvr is one.
Am I bidding against my own vendors?
Often, yes. When Tier 1, 2 and 3 and third-party listings all bid on the same keyword, you pay several times for the same shopper. On example math for a 100-unit store, that overlap runs $1,500 to $3,000 a month. Estimate yours.